Flashtalking by Mediaocean launches Video+ to support advertising success in new era of converged TV+video
Comprehensive solution powers next-gen TV+Video ad serving with features that span creative, workflow, reach, social, identity, verification, and measurement.
Mediaocean, the leading global omnichannel advertising platform, today announced an investment from funds advised by CVC Capital Partners, along with TA Associates, who are acquiring the stake in the company held by Vista Equity Partners.
Flashtalking has partnered with TVSquared for cross-platform TV measurement to provide real-time, household-level insights to marketers globally, proving the unique reach that connected TV (CTV) delivers beyond linear advertising.
Die fusionierten Unternehmen bilden eine unabhängige Technologieplattform für Omnichannel-Marketing mit Schwerpunkt auf kanalübergreifender Videowerbung und dynamischen Werbemitteln
Mediaocean Annuncia La Futura Acquisizione Di Flashtalking Integrando Nuove Soluzioni Volte A Sostenere Investimenti Dal Valore Di 200 Miliardi Di Dollari Annui
Insieme, le due società offriranno la piattaforma tecnologica più affidabile e indipendente sul mercato per la pubblicità multicanale, con un’enfasi particolare sul video cross-channel e dynamic creative.
Mediaocean Adquiere Flashtalking Y Añade Sus Soluciones Tecnológicas Complementarias Para Impulsar Un Gasto Anual De Compra De Medios De 200.000 Millones De Dólares
La unión de ambas empresas dará lugar a la plataforma tecnológica independiente más fiable del mercado para una publicidad omnicanal. Además, se enfatizarán las campañas de vídeo multicanal y la creatividad dinámica.
Mediaocean To Acquire Flashtalking, Adding Complementary Solutions To Power $200 Billion In Annualized Media Spend
The combined companies will establish the most trusted, independent technology platform for omnichannel advertising with emphasis on cross-channel video and dynamic creative.
Mediaocean to acquire Flashtalking, adding complementary solutions to power $200 billion in annualized media spend
Combined companies will establish the most trusted, independent technology platform for omnichannel advertising with emphasis on cross-channel video and dynamic creative.
