Mediaocean acquires Drishyam AI and bolsters Flashtalking capabilities with enhanced AI-driven ad creative auto-optimization
Mediaocean is unifying Drishyam’s artificial intelligence (AI) and natural language processing (NLP) driven ad-creative and auto-optimization within its Flashtalking by Mediaocean offering.
New offering combines Flashtalking and 4C technology to accelerate speed to market for brands and improve social advertising performance.
Key verification patent and multiple derivative patents bolster company’s progress in shifting advertising industry from audit-based to preemptive solutions.
Mediaocean Named A Leader In 2021 Gartner® Magic Quadrant™ For Ad Tech And Named In The Gartner Peer Insights Customers’ Choice: Ad Tech
Mediaocean today announced that it has been named a Leader by Gartner, Inc. in the “Magic Quadrant for Ad Tech” (October 2021) research report. This is the second time that Mediaocean has been named in the Ad Tech report, having been named as a Visionary in 2020. The research was conducted prior to the acquisition of Flashtalking, and those additional capabilities were not considered.
Flashtaking by Mediaocean e Media Consultants siglano una partnership con l’obiettivo di automatizzare le comunicazioni tra la piattaforma Flashtaking e Net*Box, il tool di media planning, management e administration per il mezzo digitale appartenente alla suite Ad*Box di Media Consultants.
Organizational structure reflects integration of Flashtalking and delivery of market-leading omnichannel advertising platform
