Flashtalking CEO John Nardone joins MediaPost to discuss how CPG brands, which are often considered old friends to consumers, look to comfort them in times of crisis.
If marketers are going to continue to properly orient digital video in their media mixes and execute effectively, they’re going to require the two-way street that enables dynamic creative and analytics. That means “business as usual” with SSAI will have to change.
In today’s episode of AdExchanger’s podcast “Social Distancing with Friends”, host Ryan Joe interviews Flashtalking CEO John Nardone on managing business relationships and leading during a crisis
Un estudio elaborado por flashtalking analiza cómo el cerebro procesa la información mientras trabaja en modo multitarea y proporciona las claves para hacer que las campañas digitales lleguen de manera efectiva a los consumidores solventando los problemas de distracción crónica y ceguera publicitaria frente a la publicidad digital tradicional.
Global independent primary ad server Flashtalking has launched the beta version of Facebook and Instagram integrations, which will offer advertisers the opportunity to build and manage social creative.
Giorgia Costa, Client Services Director Italy dell’ad server Flashtalking, ci espone il suo punto di vista su una tendenza sempre più diffusa nel mondo della pubblicità digitale.
El Ocaso De Las Cookies, El Renacimiento De La Creatividad Y La Transparencia Marcarán La Próxima Década
En el sector de la publicidad digital la década que arranca presenta retos apasionantes. Especialmente destacado es el porvenir de las cookies de terceros. Pero hay más, mucho más, como el renacimiento de la creatividad o la transparencia como elemento competitivo.
Die Komplexität des datengetriebenen Marketings ist in den letzten Jahren stetig gestiegen und wird sich in den nächsten Monaten weiter fortsetzen - vor diesen Herausforderungen stehen jetzt Markenstrategen.
Welcome to 2020. After a week or more of festive cheer and turkey-induced fatigue, it’s time to get back to work. But don’t despair. The year — and decade — ahead is set to be an exciting one, especially in the world of technology.
To find out what changes may lie ahead, City A.M. asked several experts for their 2020 tech predictions.
To find out what changes may lie ahead, City A.M. asked several experts for their 2020 tech predictions.
