Deliver LinkedIn ads that make audiences engage
When advertising on LinkedIn, it can be hard to know why certain ads get all the clicks and others fail to inspire engagement. Was it the creative artistry that caught your audience’s eye and made them take action? Was it the strategic timing and media format? If you can identify the magic that worked once, you might be able to recreate it continuously, making it more magical with each iteration.
This e-book explores strategies for striking a balance between art and science so you can deliver LinkedIn ads that make your audiences engage with your content.
![](/sites/default/files/FT_LinkedIn_Playbook_Scorch_Right-hand_image%20%281%29.png)
![](/sites/default/files/FT_LinkedIn_Playbook_Scorch_Right-hand_image%20%281%29.png)
Download eBook
In this eBook, we’ll examine:
- What makes an ad hit or miss
- The unique opportunities for advertisers on LinkedIn
- The “don’ts” of LinkedIn advertising
- Strategies to help you hit the mark on LinkedIn
- How to bridge the creative-media gap with Flashtalking
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