Results
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17%
increased spend for ASC for sales objective
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76%
increase in purchases
Challenge
A leading home improvement retailer aimed to scale their Advantage+ Shopping campaigns without compromising the strong performance gains they had already achieved.
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Solution
Using Flashtalking Social Ads Manager, the team leveraged its intuitive workflows and improved error resolution tools specifically for Advantage+ Shopping to accelerate campaign deployment and optimization. The retailer increased their spend allocation for Advantage+ Shopping campaigns from 12% to 17%, achieved a 76% boost in purchase volume, and drove overall sales growth—all while maintaining an average Cost Per Purchase.